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U.S. Department of Health and Human Services

About FDA

Average bounce rate of visitors to the newsroom on fda.gov during the month

Dictionary: The FDA Newsroom (newsroom) is a resource for consumers that contains press announcements, press releases, transcripts of FDA press briefings, and FDA media contacts. It also contains fact sheets, news media policies, weekly media tip sheets, and links to frequently requested FDA items such as warning letters, guidances, and what's new by FDA-regulated products.OEA's Web and Digital Media Staff monitors visits to the newsroom to assess viewer volume and trends. It also monitors the bounce rate of visitors to the newsroom to determine the effectiveness at generating the interest of visitors. A bounce rate represents the percentage of visitors who enter a website and bounce (leave the website) rather than continue viewing other pages within the same website. A page with a low bounce rate typically indicates that the page effectively causes visitors to view more pages and continue on deeper into the website. A page with a high bounce rate typically indicates that the page is not doing a good job of attracting the continued interest of visitors. A 50 percent bounce rate is typically considered average.

Information is current as of March 31, 2014

Fiscal Year - 2013

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TimeTargetPercent
Oct 2012N/AN/A
Nov 2012N/AN/A
Dec 2012N/AN/A
Jan 2013N/AN/A
Feb 2013N/AN/A
Mar 2013N/AN/A
Apr 2013N/A39.57
May 2013N/A36.05
Jun 2013N/A34.31
Jul 2013N/A30.86
Aug 2013N/A29.72
Sep 2013N/A22.71

FY 2013 Total Average: 32.20%

Number of visitors to the newsroom on fda.gov during the month

Information is current as of March 31, 2014

Fiscal Year - 2013
Skip graphic and jump to text data.

TimeTargetNumber
Oct 2012N/AN/A
Nov 2012N/AN/A
Dec 2012N/AN/A
Jan 2013N/AN/A
Feb 2013N/AN/A
Mar 2013N/AN/A
Apr 2013N/A8,031
May 2013N/A7,581
Jun 2013N/A6,624
Jul 2013N/A6,811
Aug 2013N/A6,601
Sep 2013N/A7,648

FY 2013 Total: 43,296

Glossary

Note: The data provided on this website is produced on an ongoing basis for performance management purposes and is subject to change due to updates of preliminary estimates, corrections, or other reasons. In addition, FDA may change the type or amount of data provided on this website at any time. Information marked as "Completed" may include measures and/or key projects for which activities are ongoing but no longer tracked as part of FDA-TRACK.