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U.S. Department of Health and Human Services

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Social Media Guidance

Public Health Outcome: Improve FDA’s social media program by standing up an agency wide social media work group to develop social media policies and standardize best practices. This policy will govern how FDA manages its social media programs and as new channels are developed.

Accomplishment: With the FDA Social Media Policy completed, we now have in place a full process for FDA communicators to request social media channels in which to engage the public, based on sound strategy. Additionally, the policy provides guidance for FDA employees and contractors to engage in social media in their personal capacity. And finally, the new policy was sent to the UCS and they gave the policy an “A,” stating it is one of the best in the government, with special attention given to our processes for scientific use of social media. Overall, the policy will help enhance FDA’s already robust social media program with solid strategy, adherence guidelines, and examples of the other policies that govern these practices.

Briefing Status: Completed

Prior Briefing Status: Delayed

Milestone DescriptionMilestone DateMilestone StatusMilestone Completion Date
A. Create an FDA-wide social media working group to discuss social media policy, strategy, and best practices. Group will also discuss current developments in social media as well as social media collaboration within FDA. 3/1/2013
Completed 4/18/2013
B. Develop FDA-wide social media policy that establishes the principles and provides guidance for the use of social media at FDA 5/1/2013
Completed 12/1/2013
C. OCC to complete initial review of the new social media policy 3/31/2015
Completed 3/18/2015
D. OEA to address and incorporate OCC's feedback TBD
Completed 6/20/2015
E. OCC to complete last/final review of policy TBD
Completed 7/15/2015
F. Implement FDA-wide social media policy 5/1/2014
Completed 11/9/2015

Key Projects Legend

Milestone StatusDefinition
Not Yet StartedWork for specific milestone has not yet been started.
CompletedMilestone and/or overall project is completed.
On TrackMilestone - On track for completion by milestone deadline. Quarter status - Project is on track for completion based on overall milestone status.
On HoldMilestone - On hold, but deadline for completion has not passed. Quarter status - Project is on hold, based on overall milestone status.
DelayedMilestone - Delayed as it has not been completed and deadline has passed. Quarter status - Project is delayed based on overall milestone status.


Note: The data provided on this website is produced on an ongoing basis for performance management purposes and is subject to change due to updates of preliminary estimates, corrections, or other reasons. In addition, FDA may change the type or amount of data provided on this website at any time. Information marked as "Completed" may include measures and/or key projects for which activities are ongoing but no longer tracked as part of FDA-TRACK.